Coca-cola India Launches Season 3-ca1871

Business Coca-Cola India Launches Season 3 of the Coca-Cola Cricket Cup Under-16 Cricket Tournament in Lucknow, Kanpur & Allahabad ~ Initiative to promote grassroots cricket and identify promising cricketing talent from the State~ Partnership takes forward Coca-Cola Indias commitment to promote a sporting culture and healthy active living in the country. Beginning October, 2013, Uttar Pradesh will witness some great cricketing action involving participation from leading Under-16 cricket teams in Lucknow, Kanpur & Allahabad. Winners of the Uttar Pradesh State Finals to be awarded a MEGA prize of Rs.50,000/- while the runners up team to get Cash prize worth Rs.35,000/. Entire program to be mentored by former Test Cricketer Saba Karim. Initiative involves coaching clinics, sports medicine and sports nutrition camps, international exposure and training for selected cricketers. Lucknow, Uttar Pradesh is all set to witness some exciting cricketing action as Coca-Cola India, the countrys leading Beverage Company, today rolled out season 3 of the Coca-Cola Cricket Cup Under-16 school cricket tournament in partnership with Procam International. Cricket has enjoyed a prominent position in the sporting history of Uttar Pradesh, which has produced a number of skilled cricketers, who have gone on to achieve great laurels at the National level. To continue unearthing great cricketing talent from the state, theUttar Pradesh leg of the Coca-Cola U-16 Cricket Cup Tournament will commence from the second week of October. The initiative was announced by Mr.Vivek Ladhani, Director, Brindavan Bottlers Ltd. (Franchise Bottling Partner of the Coca-Cola Company in India) along with Sri Manohar Subrahmaniyam Retd. IAS & Former Secretary Gov. of UP, Mr. Neeru Kapor, Former Ranji and Selector of Ranji, Mr.Ashok Bombi, Former Ranji Player and Former selector of Ranji UP, Mr. Ovid Kamal, Former Selector of UP of Dilip Trophy, Mr. R P Bhatnagar, Secretary of Allahabad Cricket Association, Mr. S N Singh, Secretary of Kanpur Cricket Association, Mr. K Khan, Secretary of UPCA & Mr.Satish Pillai, Procam International at a press event organized at Hotel Arif Castle in Lucknow. Speaking about the initiative, Mr.Vivek Ladhani, Director, Brindavan Bottlers Ltd. (Franchise Bottling Partner of the Coca-Cola Company in India) said, It gives us all at Coca-Cola, immense pleasure and a great sense of satisfaction to announce the launch of Coca-Cola U-16 Cricket Cup tournament in Uttar Pradesh. It will give the states talented young players an opportunity to showcase their talent, get identified at the grassroots level and groomed to go on to play bigger league games in the future. The Coca-Cola System in India has always believed in promoting healthy, active lifestyle through sports. We believe that India has great sporting talent. Some of the best sportsmen have come from the most unassuming of places, and it is our endeavor to give this talent a platform with robust grassroots initiatives like the Coca-Cola U-16 Cricket Cup. We are excited about the launch of this tournament in Uttar Pradesh and look forward to engaging the talented young cricketers from the state through this program. The Coca-Cola U-16 Cricket Cup is an Inter-school grass root level cricket initiative to discover budding cricketing talent in the country. The program is open to all young cricketers in the age group of 12-16 years. This year the tournament will be played across 10 states in close to 70 districts involving more than 11,000 young players from more than 780 schools across the country. The winner of the Uttar Pradesh leg will represent Uttar Pradesh at the Inter State Challenge. Speaking about the initiative, Mr.Satish Pillai, Procam International, said We are delighted to have Coca-Cola India as our partners for the 3rd season of the Coca-Cola U-16 Cricket Cup. Coca-Colas support for sporting events is well documented, this partnership will enable us to encourage young cricketing talent in the country and serve as an ideal platform to promote grassroots cricket, identify promising talent and groom the countrys next generation of International cricketers. With Indias vast population and geographical spread, it is not easy for talented players to find the right platform and emerge into the spotlight. The Coca-Cola U-16 Cricket Cup aspires to be that platform for every deserving cricketer so that great talent never goes unrecognized. The Uttar Pradesh leg of the Coca-Cola Cricket Cup will involve participation from leading under-16 cricket teams from over 100schools with matches being played at the various grounds throughout the cities. The tournament will commence from the second week of October and will run for around 3 to 4 weeks.The Tournament will be played on a knock out basis. The winners of Allahabad, Lucknow & Kanpur will then play to determine the winner of the Uttar Pradesh state. Allahabad will play runner up of the previous year i.eLucknow. The Finals will be played between the winners & Kanpur. There will be participation from over 100 schools & 1500 young cricketers. The Semi Finalists of each city will be given Match T-shirts & Caps. The 3 Finalists will be given an additional kit, kit bags & a trophy. Finalists will get an additional kit along with a track pant. The teams and players performing wellwill get Man of the Match Awards from the Semi Final in each city. The 2 Final matches between the winners will also be given awards. The winners & runners up of the Uttar Pradeshleg will be awarded prizes worth INR 50,000 and INR 35,000 respectively. For more information PR 24×7 Network Limited Atul Malikram [email protected] .atulmalikram.in About the Author: 相关的主题文章: